Author Archive: Chris Murphy

Chris Murphy is the President and CEO of Sierra Pacific Warehouse Group and Publisher and Founder of ModestoView Inc. Chris worked globally in the cycling industry returning to Modesto in 1996. He is also the founder of the Modesto Historic Graffiti Cruise Route, Legends of the Cruise Walk of Fame, Modesto Rockin’ Holiday, the Modesto Music History Organization and co-founder of the Modesto Area Music Association. Chris is married to his artist wife Rebecca since 1985 and has two daughters Madison and Abigail, both graduating from Modesto High and UC Berkeley. He is lead singer and guitarist for his band, Third Party that donates their performances to non-profits.

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InterView American Made Ingenuity

InterView American Made Ingenuity

InterView American Made Ingenuity – Eli Lester By Chris Murphy From the blues, rockabilly, to chrome, steel and environmental lubricants, Eli is the classic renaissance man. Born and raised here in Modesto, Eli went to Davis High and earned a degree from San Francisco State. Eli lives life surrounded by his wife Jaci and their […]

By July 2, 2018 Read More →
YESView – The New YES Company

YESView – The New YES Company

YesView By Chris Murphy YES Company is truly a civic treasure. Some of the YES alumni have gone on to do great things in TV and film and it just goes to show how important it is to get kids on stage, performing and confident at an early age. Created and lead by Melanie Wyatt, […]

GlobalView – Mobility in Mongolia

GlobalView – Mobility in Mongolia

GlobalView By Chris Murphy Mobility in Mongolia There are parts of the world that don’t necessarily have the resources what we do, but nevertheless, they have the same needs. In many cases, the issue of disability or lack of mobility can mean the difference between life and death, especially in developing countries. Hope Haven West, […]

ParadeView – Celebrate the 4th!

ParadeView – Celebrate the 4th!

Fourth of July View By Chris Murphy Modesto has a special place in all things 4th of July since 1974. For 144 years, Modesto USA has hosted a 4th of July Parade, making it one of the longest running in the western USA. Held on the 4th, the Modesto Fourth Parade brings out thousands of […]

FW: GoModesto – The Chill List

FW: GoModesto – The Chill List

Go Modesto The Chill List – July 21 The Ill List is one of our favorite events each year. Not only do we get an amazing line up of national caliber slam poets, the Ill List team makes an amazing sponsor commercial. This year, they are doing something new called the Chill List. The Chill […]

RotaryView – Celebrating Nick Mascitelli

RotaryView – Celebrating Nick Mascitelli

RotaryView There are so many people that really go above and beyond in their service to ours and other communities. We are fortunate to have really great service organizations in Modesto. At the Modesto Sunrise Rotary, Rotarian Nick Mascitelli was honored by outgoing club President Tom Bryant as a Rotarian of the Year. This was […]

WalkofFameView

WalkofFameView

Walk of Fame View By Chris Murphy Modesto USA is famous around the world as the Home of American Graffiti and the Home of George Lucas. We celebrate this history during Graffiti Summer and all year long. The Modesto Historic Cruise route is where it all happened. This is a 25 marker walking tour on […]

Community Radio is Almost Here

Community Radio is Almost Here

KCBP 95.5 FM Community Radio is almost here! By JAMES COSTELLO The good news: our nonprofit, community radio station should be on the air by the August 12 deadline. The bad news: we won’t be broadcasting at full-power. What gives? Our application for a use permit is currently in the Stanislaus County Planning Department for […]

ChefView – Smoky’s is Better than Ever!

ChefView – Smoky’s is Better than Ever!

Chef View – Smoky’s is Back and Better than Ever By Chris Murphy It is always great to reunite with an old friend. In Modesto, there are some legendary traditions and some of our restaurants bring back great memories. One in particular is Smoky’s. Dean Brenner opened the original Smokey’s in the early 60’s located […]

BarView – The Summer South Side

BarView – The Summer South Side

BarView By Chris Murphy Graffiti Summer is here and the key word for our summer cocktails is refreshing. I always find gin refreshing and this DoGood Cocktail from Divine Swine is just the ticket. When the day gets warm, something that has a nice lime taste with just a touch of sweetness is in order. […]

Missing Penny White

Missing Penny White

Graffiti Summer is always synonymous with the Sensations. We miss Penny Gail White and their regular performances at the Cruise Parade. Debbie, Claudia and Shelly are stars and continue to be the voice of Graffiti Summer

MoBandView – Opening Night June 7

MoBandView – Opening Night June 7

MoBand Opening Night June 7th By Chris Murphy A big brass band, in a bandshell, in a park, with food, drink, wine, and fun sounds like the perfect evening. Add to this 3,000 of your best friends, blankets, and picnic baskets and you have a hall of fame slice of Americana, or Modestocana as we […]

Graffiti Summer Schedule

Graffiti Summer Schedule

2018 Graffiti Summer Where were you in ’62? There is so much to experience in Modesto USA when we celebrate the years made famous by American Graffiti. There are so many experiences unique to Modesto, like the A&W Friday Elvis Karaoke, the American Graffiti Festival Car Show and Cruise Parade, the Legends of the Cruise […]

Legends of the Cruise 2018 – Ecurie Awol Car Club

Legends of the Cruise 2018 – Ecurie Awol Car Club

Legends of the Cruise 2018 Walk of Fame By Chris Murphy People need to know our fantastic story. In 2012, we created and established the Modesto Legends of the Cruise Walk of Fame. This was important in many ways. First, when talking to George Lucas, he refers to himself as a storyteller. With that in […]

The Big View – Where Were You in ’62?

The Big View – Where Were You in ’62?

The BigView – Where were you in ’62? By Chris Murphy Cars, Dating, Cruising and Music. This was living. For Modesto USA, this is one of the most fun parts of our history. No video games, limited TV, a single radio station and a desire to hang out and downtown Modesto was the place to […]