Greetings Modesto Friends! Here comes the sun! It is that time of year when the colors are exploding all over, the events are blasting off and there are seriously not enough hours in the day. It is spring everything. Spring Cleaning, Spring Break, Spring Training, the Famers Market is springing up on the weekend and we already sprang forward into the new daylight savings time so the evenings are longer, the nights are warmer and there the outdoor patios are the place to eat, whether at your favorite local restaurant or at your own home. When you look at the amazing ModestoView calendar you will see that there are more things to do each week that you can possibly squeeze in. Fundraisers, relays, walks, films, gourmet tastings, wine and cheeses and good old fashioned car washes.

The college acceptance letters have been rolling in and finals and IB tests are coming soon. My how time flies. Seems like it was just yesterday the kids were at Lakewood School and you could actually help your kids with math. Isn’t it nice that there are so many things to do here in the Greater Modesto area? You can see the new generation in action in our interview with city council member and local business owner Stephanie Burnside and see and hear the talent in our community with our Kickstarter article featuring awesome local bands and their community accomplishment. It is with this in mind where we look back to our history to build the strengths of our future.

So many things in town take us back to our history, a history that is rich in adventure and significance. I have been asking people, True or False Modesto is the birthplace of Rock and Roll? You would be surprised the many answers I get, to the head scratching to the incredulous could it be true? Yes. It is true and we will tell you our amazing musical rock and roll music history over the nest few months. What do you think the Forbes people will say when they finally learn that some of the most important music history events happened here in Modesto USA? Yes there are surprises around each corner, and interesting things for people of all ages here in our city.

ModestoView is proud to be a sponsor of the Modesto Certified Farmers Market, the Thursday Night Ramble, the Music in the Plaza series and many other things that make our community interesting. ModestoView is right there in the middle, helping create the events and the things in our city that make a difference. That is what makes us different. We are the change we need to be the city we want to be. Our writers are the people that create the events and our advertisers are the businesses that make our city vibrant. Best of all, our readers are the best people in town as you are the ones that tell the world that we are a great place to live and celebrate the things that make us different.

Thank you all so very much. Have a great April.

Chris Murphy Publisher and Founder- ModestoView Serving Civic Pride since 1997

Photo Captions: Chris singing along with a street Elvis on Honky Tonk Row in Nashville. 10th St in Modesto could an exciting place like this with music history art, the Historic Cruise Route and a walk back in time.

Captions: The Reverend Horton Heat, Jim Heath sat down with ModestoView to talk about Rockabilly and took time to catch up reading ModestoView.

Caption: Congrats to the Sierra Pacific Warehouse Group team for winning the Gold Award for Warehousing Excellence as the 2012 best forward warehouse in the USA for Sysco Food Service. Congrats to Sierra Pacific and thanks for all the support that they give to community events in Modesto and for the generous support of ModestoView. Pictured Mike McNulty, Sysco’s Dan O’Donnell, Chris Murphy and Ken Sauls.



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About the Author:

Chris Murphy is the President and CEO of Sierra Pacific Warehouse Group and Publisher and Founder of ModestoView Inc. Chris worked globally in the cycling industry returning to Modesto in 1996. He is also the founder of the Modesto Historic Graffiti Cruise Route, Legends of the Cruise Walk of Fame, Modesto Rockin’ Holiday, the Modesto Music History Organization and co-founder of the Modesto Area Music Association. Chris is married to his artist wife Rebecca since 1985 and has two daughters Madison and Abigail, both graduating from Modesto High and UC Berkeley. He is lead singer and guitarist for his band, Third Party that donates their performances to non-profits.