Rockin’ Thanks!

Rockin’ Thanks!
By Chris Murphy

We did it!
The 2nd Annual Rockin’ Holiday was a hit. We have a new Modesto holiday tradition and brought back our past in a new fun Rockin’ format. We super upped our game and created the amazing Rockin’ Holiday Tree with an animated light show in 10th St Plaza.

Rockin Holiday blends our American Graffiti History, our Rockabilly History and the nostalgia of days gone by, mixing it all up and adding a dash of Rockin’ snow and created Modesto Rockin’ Holiday. Hearing the screams as the snow started, the smiles on the faces of the kids and families when they were sitting with Rockin Santa, and the huge crowds of people after the parade and the Spirit of Giving run, made it all so exciting. With Modesto On Ice around the corner, downtown Modesto was the place to be this holiday season. Great to see so many people in the downtown stores, restaurants, cafes, and theatres. This is what teamwork is all about.

Thank you to all that supported this crazy idea and now we have a new Modesto tradition that people are talking about all over the region and Modesto On Ice is the icing on the cake. We are already excited about next season and what we can do to make it more spectacular.

Thanks so much to my colleagues at Sierra Pacific and ModestoView for the support to make this happen. Thanks Mark Haynes and Nick Crockett. The folks at Collins Electric are Rockin’ stars. Matt Paine, you are amazing and thanks Brian Gini for believing in downtown Modesto.

Brian Friend of Laser Voodoo is a snow and laser genius. Legendary air-brush artist Tom Nye who brought Rockin’ North Pole to life. The City of Modesto team, lead by Andy Johnson and Ashley Weaver were epic for making all the lights turn green for this project and the downtown businesses that rallied around it.

Thanks to Jennifer and Mike Allsup, Rockin’ Santa Steve Waldron and our Rockin’ Elves and our local musicians of Modesto for bringing Santa and Rockin’ North Pole to life and creating so many memories. Thanks to the Modesto DID and the CVB for the endless support. Thanks to Saul at Brenden for the Rockin’ tunes and for allowing the Rockin’ 57 Sleigh to live in the lobby on off days and through Christmas.

Again, thank you Modesto so very much for celebrating our history by making it part of our future. We have created something special. You can check out a lot of pics from the last few weeks at

Hope your Rockin’ Holidays were great and we wish you a Happy Rockin New Year!

The Rockin Holiday Production Team.
Chris Murphy
Matt Paine

Jennifer Allsup
Mike Allsup
Mark Haynes
Nick Crockett
Brandilynn Brown
Eli Allsup
Tom Nye
Jonah Grane
Suri Nunez Grane
Margaret James
Jennifer Mullen
Nancy Young
Jeffrey Newberry
Saul Trujillo
Steve Waldron
Victoria Boyington
Cassy Westcott
Krista Lyons
And… up at 4 am everyday Jon Camp”s”

Thank you musicians and bands:
Tony T the Voodoo Skulls
Tiffany Rose and the Lonesome Heart
Rockin Rick & Rhythm Wranglers
Little Johnny and His Sins
Lodge Pole Pickers
Gottschalks Band
Central Valley Brass



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