Author Archive: Chris Murphy
Chris Murphy is the President and CEO of Sierra Pacific Warehouse Group and Publisher and Founder of ModestoView Inc. Chris worked globally in the cycling industry returning to Modesto in 1996. He is also the founder of the Modesto Historic Graffiti Cruise Route, Legends of the Cruise Walk of Fame, Modesto Rockin’ Holiday, the Modesto Music History Organization and co-founder of the Modesto Area Music Association. Chris is married to his artist wife Rebecca since 1985 and has two daughters Madison and Abigail, both graduating from Modesto High and UC Berkeley. He is lead singer and guitarist for his band, Third Party that donates their performances to non-profits.

GreetingsView – I love Rocktober
Greetings Friends, I love Rocktober. So many things are happening, the weather is changing, maybe some rain, but the evenings get darker as we work our way to Halloween at the end of the month. But first things first, our new granddaughter is a month old already and these are magical and the most important […]

BigView – Happy Haunting
The BigView By Chris Murphy “When hinges creak in doorless chambers, and strange and frightening sounds echo through the halls. Whenever candlelights flicker where the air is deathly still. That is the time when ghosts are present, practicing their terror with ghoulish delight!” – Haunted Mansion- Disneyland Up in the hills, there is a haunted […]

FoodView – Falcon’s Lair
Falcon’s Lair Brings Vintage Hollywood to Life. By Chris Murphy This October, we celebrate the Haunted Mansion and the vintage elements of Halloween lore, it is only appropriate that we explore the Hollywood legends and enjoy going back in time to the glitz and glam of the silent era. Rudolph Valentino was a legendary presence […]

HipHopView
EYE ON MODESTO HIP HOP CULTURE By Joseph “PSUNO” Zimmerer “Don’t KNOCK The Hustle” Noel Serafin Aka E-Nock is just the type of guy to lead a crew, and this crew is Knock Squad. We had a chance to talk with him about preserving the future of Bboy culture in Modesto. Knock Squad, what is […]

GoModestos – Shadowfest
Go Downtown Modesto Join the Central Valley Professional Exchange at most charitable and fun Halloween party you’ll ever attend! All funds go to help Shackleford and Burbank elementary schools during the holiday season to make their Christmas a little more bright! There will be a live DJ, photo booth, two indoor bars, plus the famous […]

GoModestos – MoChiMu is Open
GoModesto MoChiMu is open! Let the play begin at the Modesto Children’s Museum and book your session today. The ViewCrew have already been playing and hope you enjoy it. Open daily 10am – 5pm except Tuesdays, 1pm – 5pm. www.modestochildrensmuseum.org

GoModesto – Kick Up Your Heels
Go Downtown Modesto ModestoView has always been a big supporter of the Haven Center that helps stop and assist in domestic violence and spousal abuse. The Kick up Your heels, event is the kick-off to the Walk a Mile event next April 1. Please join us at The Century in downtown Modesto for an evening […]

GreetingsView – Best September Ever
Greetings friends, Wow, this is one of the best Septembers ever! First and foremost, before we even talk about the cool things to do, eat and drink here in our community; I and our family are celebrating. Becky and I are grandparents again and it is just as magical as the first time. I am […]

PerformingView August – Defying the Trends, Support the Arts
PerformingView By Chris Murphy Can Modesto keep defying the trends? There is something great happening here that we all need to pay attention to and make sure we are all enjoying and most importantly participating in our local arts and performance community. Gallo Center CEO, Chad Hilligus, is reporting that the arts in some of […]

Pickleball is Here
By Chris Murphy Pickleball is here! Maybe you’ve heard about it? Just kidding. EVERYONE knows about Pickleball and they all have opinions about it. But one thing’s for sure, there a lot of people out there being super active, having a blast, meeting up with friends and getting some killer cardio time. Heck, you have […]

ZenView- Distraction
By Mary Layton Distraction Distraction is like a double-edged sword with two sides. There are times when distraction seems like a welcome relief from worries and stressful situations. I can dispel a dark thought in an instant by listening to a beautiful song, watching an entertaining show, or getting busy with something that gives me […]

BigView – Here Come the Tomatoes !
The BigView By Chris Murphy Hey Hey Hey! Here come the tomatoes! Yes friends, they are everywhere, by the millions, in thousands of trucks, thousands of acres, and the smell of tomatoes is in the air, especially around our local processors like Stanislaus Foods in downtown Modesto. I have a special ringside seat to this […]

WalkView
By Abigail Power September is the time in Modesto to get out there, get active, and get your fundraising/philanthropic shoes on because we have so many incredible community walks coming up that support amazing organizations for important causes. From the fight against Alzheimer’s and cancer to suicide prevention, organized walks are planned all month long. […]

AllAgesView – Make the Most of September
By Grace McNamara Hey Modesto! I hope you all had a wonderful summer! School is officially back in session. It is nice to get a routine going once again. I don’t know about you, but I’m ready for the fall season! We’ve still been experiencing warmer weather, which gives us more chances to get outside […]

HipHopView – Salva Gucci
Eye On Modesto Hip Hop Culture By: Joseph Zimmerer Capturing Modesto Hip Hop And Nightlife With Salva Gucci. Over the last several years Central Valley nightlife has welcomed some lesser known hip hop acts that have risen to quite a bit of fame, many of which were introduced to Modesto California by a family of […]